Real steel.
Real operators.
Defense and tactical · Photo and video
If the material has to be as good as the product, bring us the product.
Selected work
01
Mechanix Wear
Launch imagery for the new tactical glove line. Every model in the range, from the high-dexterity FastFit and M-Pact series through to the Rope + Rappel glove on fast rope and rappel work, plus the eyewear line.
View project →
02
Comhead
3M PELTOR ComTac headsets under ballistic helmets, in-ear protection, PTT adapters and helmet mounts — shot as they are worn and operated, not as they sit in the box.
View project →
03
DIYCON
Night vision and thermal imaging technology in the dark it is built for. Monoculars, clip-on devices and thermal fusion optics on helmet mounts and weapon rails, day and night.
View project →How we work
Your product should be used in the field.
Instead, it is photographed in the studio.
If you need three angles on a white sweep
A studio does that faster and cheaper than we do. Clean, correct, and it will look like every other catalogue in the category.
Then go to a studio
If you need the product understood
Shot in use, by people who use it — serving soldiers from EGB and the Ranger Wing. Grip, stance and the way kit is carried read correctly to anyone in the field.
Then talk to us
01
You send the product
Tell us what it is and where it is used. We come back with a scenario, not a shot list — mission profile, location, cast and what the product does in the scene.
Output — scenario proposal
02
We shoot it in the field
Ranges, training areas, rope work, night operations. Weather and light as they come, with talent that already carries the equipment at work. Stills and motion from the same pass.
Output — stills and motion, one production
03
Material keeps coming
On a retainer the product stays with us and goes into every shoot we run, so campaign, retail and trade are supplied through the year instead of once before the show.
Output — a library, not a shoot
Gear is shot where it is used, by people who use it.
Nothing in the scene has to be explained to anyone in it, so nothing in the frame reads as staged.
Send us your product→
Working with us
-
01
Monthly retainer
A small monthly fee. Your product stays with us and goes into every shoot we run, so the library grows continuously.
- —Product built into scheduled shoots
- —Steady delivery through the year
- —Twelve-month term
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02
Scenario shoot
A shared production day built around a fixed scenario. Several brands take part, each one written into the same scene where it fits.
- —Scenario set by us in advance
- —Costs shared across participants
- —Brand fit confirmed before booking
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03
Tailor made production
A scenario tailored around your product alone. Location, cast and mission profile are built to your brief.
- —Scenario written around the brand
- —Full usage of all material
- —Stills and motion in one pass
Frames
